As part of our Provital active ingredients selection — exclusively distributed in Italy by Faravelli Cosmetic Division — this week we spotlight EYE’FECTIVE®, an advanced botanical ingredient designed to revitalize and brighten the eye contour, effectively targeting puffiness, dark circles, and signs of fatigue.

The eye contour is one of the most fragile and sensitive areas of the face, and often the first to show signs of aging and tiredness — especially in today’s world of overexposure to digital screens and environmental stress.
EYE’FECTIVE® was developed to counter these effects with a natural active derived from Crataegus monogyna and Jasminum sambac, two white flowers known for their toning and illuminating properties, sustainably grown in southern Spain.

A 360° treatment for the eye contour

Thanks to its phytocomplex rich in flavonoids and polyphenols, EYE’FECTIVE® works synergistically to:
• Reduce puffiness and visibly fade dark circles
• Improve microcirculation and vascular tone around the eyes
• Protect the skin from oxidative stress caused by blue light exposure
• Restore a refreshed, luminous, and youthful appearance

Proven efficacy in vitro and in vivo

The effectiveness of EYE’FECTIVE® is backed by solid scientific evidence.
In vitro studies demonstrated its ability to reinforce the endothelial vascular barrier and reduce capillary permeability.
In vivo tests showed visible results after just 28 days of use, with an average 8.7% reduction in puffiness volume and a 4.4% improvement in dark circle visibility — concrete results that confirm the ingredient’s efficacy in enhancing the overall appearance of the eye contour.

Cosmetic applications

EYE’FECTIVE® is ideal for:
• Anti-fatigue, anti-pollution and anti-blue light eye contour treatments
• Illuminating formulations for the periocular area
• Serums and creams targeting puffiness and dark circles

To request technical documentation or a sample, contact Faravelli Cosmetic Division: cosmetico@faravelli.it